3 reasons why you should build something you own

April is almost over and it has been BRUTAL.

Over 105,000 people have been laid off in the past 29 days. Check out the numbers since October of 2023.

I remember seeing all the layoffs starting in 2020 and how the market bounced back in 2021 and then 2022. Back then, I heard of some people earning $200,000-300,000 per year working in 9-5 roles.

But 2023 and 2024 have been a blood bath and companies are choosing to replace as many people as they can with AI to be more profitable.

And nobody is safe. People with 20-30 years of experience are just as vulnerable to being impacted as new graduates who are joining the workforce.

So what does this mean for you?

1. Do everything in your power to keep your job - Constantly provide value at work and tell people so that your impact doesn’t go unnoticed.

2. Build something you can fall back on - Learn how to turn your skills & expertise into income this year. Don’t naively rely on a company to save you.

3. Expand your community - More and more opportunities will come through word of mouth and networks.

If financial independence and time freedom are your top goals, make #2 & #3 a priority in 2024. An additional $1,000 - 5,000 a month will absolutely change the quality of your life and make you less emotionally dependent on your job.

But if you want to join my community of founders & learn how to drive 100+ new leads/month using LinkedIn, apply to the Founder’s Blueprint program here.

8 of my students now consistently earn $10,000 - $30,000/month outside of their 9-5 by monetizing their expertise and LinkedIn is the best place to find leads for information products.

Alternatively, you can check out the self-led course if you’re on a tighter budget but still want to start your journey.

Don’t depend on a company to save you.

Save yourself.

Tobi